Created by Lucie Basch in order to reduce food waste, there are currently 29477 partners institutions and they saved 36 millions meals.
The beneficiaries of the project are every people who buy good meals that would otherwise go to trash and those at lower cost.
The need the project is answering is the reduction of food waste and to do so it connects establishements with food to be discarded and people wanting it.
They used social media, a website and an app to promote their concept. To encourage people to use the app, they use a technologie of pushed notifications.
https://toogoodtogo.fr/fr/